Because you want to change your corner of the world.



Accountability, new perspective and purpose as you continue to change your corner of the world.

I was both excited and terrified to start working with Pete because I knew I wouldn’t be able to hide, and that was exactly what I needed.

If you looked at my career from the outside, everything was working - I’d just had some big successes and was starting a new role. But inside, there were a lot of old stories holding me back, and I knew I wouldn’t be able to fully show up and do my best work without dealing with them.

Pete helped me to face those fears head on, and the impact was truly profound. I now see myself and my abilities in an entirely different light, which has enabled me to focus on my unique strengths and to fully commit to the work that matters to me, while authentically declining other options.

Pete’s instincts and care mean that after a conversation with him, you’ll see things from an entirely new perspective. I’m already achieving more, making better choices, and continuing to grow in multiple areas every single day.
— Kirsty Stark - Producer
Common advice is to start before you’re ready, but when you do so the voice of ego can cause you to not take action or, in my case, play small. Working with Pete has been the key to taking those quantum leaps, and I’m blown away by what is possible. 

He doesn’t give you the answers but instead challenges you to ruthlessly align with your purpose in every single action thus allowing the solutions to arise and unfold. It’s quite magical. 

Pete is innately aware of what I need every step of the way, be it encouragement, candid feedback, or a fresh perspective; his commitment to my “success” has given me the space to flourish. 

Since working with Pete I’ve experienced more joy in my day to day life because I’m showing up to my purpose more fully than ever and you cannot put a price on that.”
— Analisa Leaming - Creator & Performer
I have been working with Peter for the last 9 months. It has been the absolute greatest gift I could give myself. My view of the world and my place in it has truly expanded, and as a result, I’m doing work that is incredibly meaningful and fulfilling.

Many people come to coaching because they are having a hard time or are feeling stuck. My story is different. I met Peter when I was feeling totally inspired by the work I was doing and was ready to scale my vision.

To be clear, Peter is simply a coach. He is not a life coach. He is not a career coach. He is not a creative coach. He is simply and wholly a coach - someone who asks you provocative questions, holds you up and shows you the beautiful possibilities that lie ahead, and then helps you to apply your already developed skills and talents to carve a path forward toward your new vision for the future.

Working with Peter is a lot of work. It is an investment of time and energy and money. And I’m telling you, it is worth it.
— Jen Waldman - Founder & Director


The [REFRAME] Experience

Your priority is to do work that matters, and ours is to set you up to do just that.

The [REFRAME] Experience is a one day immersive workshop all about you.

In small groups with a dedicated coach, you'll develop personalised strategies and action plans that you can put to use in the real world. You'll walk away with new insights into compassion, design thinking, imposter syndrome, leadership, decision making, life hacking and more.

It's a chance to discuss topics as a group, and give you the opportunity to work on your own individual challenges right now.

You can learn more and apply here.

I now have a tangible way of prioritising what I want.
I’m a lot clearer about what I’m for and who my work is for.
I’ve been looking for a community and here it is, right under my nose!
Now I understand how empathy is a powerful point of connection in my work.


Facebook Live with Author, Entrepreneur and Teacher, Seth Godin 

Talking all things coaching, creativity and altMBA.

The Daily Talk Show Podcast

With Josh Janssen and Tommy Jackett, discussing personal brand, coaching, altMBA and 7/11 coffee.

Building startups and redesigning brand strategies

Peter is an effective operator and connector. He has a good understanding of both the technology and education industries. He has a deep understanding of the importance of understanding your customer and the market around you. A pleasure to work with.
— Riley Batchelor - CEO & Founder
Pete towers over many peers of all vintages, both physically (he’s quite tall) and metaphorically. He thinks about concepts, ideas and stories in a way few others do, and during any discussion he will continually challenge your thinking and try to nail you to your purpose (metaphorically, not physically). His thirst for knowledge can be both inspiring and tiring, and his approach to collaboration is among the best I’ve experienced in two decades of corporate marketing, sales and product roles.
— Rich Wilkins - Director of Product & Marketing

The Long and The Short Of It

A podcast for the curious. 

How is it that two opposites can share the same brain?

Pete, from Melbourne, Australia,
Jen, from New York City, USA.

Pete, at 6”7’,
Jen, at 5”1”.

Pete, the human periscope,
Jen, the human stethoscope.

Pete, the millennial,
Jen, the Gen-X

Pete, at inbox zero,
Jen, at inbox chaos.

Pete, who wears jumpers,
Jen, who wears sweaters.

The Long and The Short Of It is a product of these differences.

Listen and subscribe here. 


Peter Shepherd

Peter Shepherd is a human periscope: helping others see things they can't so that they can change their corner of the world.

Peter loves to bust out the whiteboard, challenge narratives and provide space for others to do the same. He has built startups from the ground up, redesigned business, sales and marketing strategies and coached hundreds of leaders around the globe as they seek to level up.

As a core member of Seth Godin’s altMBA coaching team, he also plays a key role in transforming the lives of students who take part. 

Peter loves to write, read and listen to/create podcasts. 

PS. His initials.




send peter an email below.

Name *